Goldenvoice — the people behind Coachella — are partnering Silicon Valley with Silicon Valley startup Doppler Labs to bring the Here Active Listening System to the masses.
Here — which raised more than $600,000 on Kickstarter last year — is an in-ear audio system that uses wireless earbuds and an app on your phone to control and personalize a live-audio environment.
The idea is that the earbuds — which are kind of like high-tech hearing aids — can be used to modify the sounds in your physical environment. This can mean eliminating background sounds, raising the bass, adjusting reverb or creating other sonic experiences.
Coachella attendees will be the first people outside of Kickstarter to have the opportunity to purchase Here and use it at the festival. Attendees will get an email with a purchase offer before Coachella begins and will receive Here in advance to get used to the setup.
At Coachella, there will be optimized stages for Here, with presets attendees can use to listen to music in brand new ways. Here will also have tents and demonstration booths at Coachella to show attendees who didn't purchase Hear what the experience is all about.